South Korean Box Office Sales Slump During the Coronavirus Pandemic
The COVID-19 pandemic has taken a toll on South Korea’s film industry – one of the world’s most vibrant. And with growing concern over continuing outbreaks, it’s uncertain when audiences will feel safe enough to return to movie theaters. Most South Korean cinemas never shut their doors during the pandemic even though box office sales have plummeted. In May, over 1.5 million movie tickets were sold nationwide, down from nearly 17 million in January, according to the Korea Film Council. It was an improvement over April’s numbers, which dropped to a record low of 970,000 tickets. Jason Bechervaise, who lectures on Korean cinema at Soongsil Cyber University in Seoul says the country’s film industry is “facing its biggest crisis” because of the coronavirus. It’s a setback for an industry that gained global recognition when the dark comedy “Parasite” prevailed at the Academy Awards ceremony in February, becoming the first non-English language movie to take home the Oscar for Best Picture. But, compared to film industries in Hollywood, China or Europe, South Korea’s is in a better position to bounce back, Bechervaise says. “The industry has slowed down but hasn’t ground to a halt like it has in other countries,” Bechervaise says. “It’s resilient and cinemas are still open and as (COVID-19) cases decline, hopefully people will feel more confident about going to see films again.” South Korea was one of the …